WE WON’T SAY SH*T
Art director - Abby Pallant
Copywriter - Julia Briggs
People use bathrooms for more than just doing their business…they use them to discuss their business or avoid their business as well. It’s time to start being honest about what happens in the bathroom
Feeling inspired to talk your sh*t? (or as we like to say TYS)
Join the convo by submitting your very own confessional to Charmin’s Instagram account. Feel free to TYS! Don’t worry, no names will be dropped.
Anyone who chooses to participate will be sent limited edition TYS toilet paper. This toilet paper will also be for sale on Charmin’s website. After all, having something interesting to read while on the toilet is one of life’s simplest joys.